September is here, and with it comes a number of deal extensions from Canadian discount brokerages. Going into the home stretch of the calendar year, several factors might be at play that explain why there are more ‘extensions’ of deals than new deals appearing just yet.
First, a number of financial firms that have their year-end (mostly at the October 31st mark) which means some firms might want to figure out marketing plans (and budgets) based on the year’s performance and market conditions. In other words, it might be a bit of coasting as far as deals are concerned until the results from the year are tallied up.
Another important factor is that stock market activity (and therefore investor activity) tends to pick up at the tail end of the year. More investors in the marketplace should mean that discount brokers will be jockeying for clients. Recent history has shown, however, that investors have been reluctant to come back to stock markets and only this past year have trends started to show a return of retail investor interest. As the retail investor landscape evolves, there may be some caution around the size of deals that will be put forward.
Lastly, several discount brokerage rankings get published within the last calendar quarter of the year including the “JD Power Investor Satisfaction Survey”, the “Online Broker Rankings” from Rob Carrick at the Globe and Mail and the Morningstar award for “Best Discount Broker”. Marketing teams will be in ‘wait and see’ mode to respond to these popular evaluations.
Putting these pieces together, it might help account for the fact that this month there are more ‘extensions’ of several offers rather than the introduction of anything new just yet. Also, at the time of writing this post, it is Labour Day weekend and there are still some discount brokerages who haven’t updated their offers on their websites.
Nonetheless, there are a couple of things that I’ll be on the lookout for in early September which will likely result in an update of the deals section in the early part of this month. Most notably, the BMO InvestorLine ‘AirMiles’ deal expires September 4th so there should be either an extension or a new promotion that is coming up.*UPDATE*: BMO InvestorLine has extended the deadline for the AirMiles promotion to September 30th.
Expired Discount Brokerage Deals:
As of the publishing of this post, there were
three two deals that expired at the end of August:
- National Bank Direct Brokerage’s Margin Account deal
- Questrade’s Unlimited trading offer
Scotia iTrade’s 100 commission-free trades deal*UPDATE*: This deal has been extended until November 25th.
Of the three deals, the lapsing of Scotia iTrade’s commission-free trading offer means that Disnat and Questrade are now the two discount brokerages offering trading commission-credits. *UPDATE*: The good news is that Scotia iTrade’s commission free offer is back and such there are now three discount brokerages offering commission-credit promotions.
Extended Discount Brokerage Deals:
three four discount brokerages have extended several of their deals and promotions.
- Disnat has decided to extend their $300 commission credit deal out until December 31st, 2013 and also have changed the promo code.
- Questrade has extended their ‘100 free trade’ offer out until November 30th – note that the promo code for this deal has been changed too.
- Questrade has also extended their ‘Advantage’ linked deal out until the end of October and also updated the promo code associated with it.
- Scotia iTrade has extended their refer-a-friend promotion deadline out for another month to September 30th.
- *UPDATE* – BMO InvestorLine Airmiles promotion extended out until September 30th.
- *UPDATE* – Scotia iTrade extended 100 commission-free trade offer deadline to November 25th.
New Discount Brokerage Deals: (Updated 9/20/13)
At the outset of September there are no new deals to report however there is the deal from BMO InvestorLine that is set to expire in the first week, so there may be something new coming soon. (*UPDATE* : this deal has since been extended)
- (Update 9/9/13) A 25 free trade deal from RBC Direct Investing has been advertised on their website; included as part of the offer is a transfer fee promo
- (Update 9/20/13) HSBC InvestDirect is offering 50 free trades to new clients
- (Update 9/20/13) Scotia iTrade has announced a $150 cash back offer for new or existing clients making a $100,000 deposit
|Company||Brief Description||Minimum Deposit Amount||Commission/Cash Offer Type||Time Limit to Use Commission/Cash Offer||Details Link||Deadline|
|A Sparx Trading exclusive offer! Use the promo code "Sparx Trading" when signing up for a new account with Jitney and receive access to their preferred pricing package and a massive 45% discount on the Real Tick trading platform.||n/a||Discounted Commission Rates||none||For more details click here||none|
|Open a new trading account with HSBC InvestDirect and receive 50 commission-free trades good for use up to 60 days after account opening.||n/a||50 commission-free trades||60 days||For more details on the free trade offer read the terms and conditions and also the frequently asked questions||December 31, 2013|
|Open a new account (TFSA, Margin or RRSP) and receive $50 commission credit . Use promo code: kdkfnbbc||$1,000||$50 commission credit||none||none||none|
|Refer a friend to Questrade and when they open an account you receive $100 and they receive $50. To receive this deal you must be an existing client with an equity account and refer a person that does not reside with you and who has not previously opened a Questrade account.||$1,000||$50 commission credit (friend)|
$100 commission credit (referrer bonus)
|60 days||Refer a friend||none|
|Open a new account (TFSA, Margin or RRSP) by November 30 with A) $1000 or B) $10,000 to receive either A)10 commission-free trades or B)100 commission-free trades. The promo code QT100 must be used at time of account opening. There are many conditions attached to this offer so be sure to read the details link for more information.||A)$1,000|
|A)10 free trades|
B)100 free trades
|60 days||100 commission-free trades||November 30, 2013|
|If you refer a friend/family member who is not already a Scotia iTrade account holder to them, both you and your friend get a bonus of either cash or free trades. You have to use the referral form to pass along your info as well as your friend/family members' contact info in order to qualify. There are lots of details/conditions to this deal so be sure to read the details link.||A)$10,000|
|A) You(referrer): $50 or 10 free trades; Your "Friend": $50 or 10 free trades (max total value:$99.90)|
B) You(referrer): $100 cash or 50 free trades; Your "Friend": $100 cash or 50 free trades (max total value: $499.50)
|60 days||Refer A Friend to Scotia iTrade||September 30, 2013|
|Open and fund a new Scotia iTRADE account with at least $25,000 before November 25, 2013 and the commissions associated with your first 100 trades placed within 60 days of the date the account is activated and funded are free. Also, the new FlightDesk platform is being offered for free for 60 days. Use promo code 100FT. See details link for further terms and conditions.||$25,000||100 commission-free trades ($999 value @ $9.99 commission rate)||60 days||Scotia iTrade 100 free trades + FlightDesk||November 25, 2013|
|Open and fund a new account with $25,000 or more and you will qualify for 25 free trades. The offer code changed with different visits to the site, so click through the RBC Direct Investing homepage to generate a valid code. There are a number of terms and conditions attached to this offer, be sure to read see the details link.||$25,000||25 commission-free trades (no restriction on commission rate listed)||365 Days||25 Free Trades Offer Terms & Conditions ; To generate an offer code, go to the main site and click the ad for the offer here||November 30, 2013|
|Open a new account with National Bank Direct Brokerage before Oct. 31st and the commission rate for equity transactions will be fixed at $6.95 for 6 months. Use promo code: EVENT2013. Since this is unadvertised, you'll have to call their customer service line: 1-800-363-3511 for full details.||$25,000||$6.95 fixed commission rate for 6 months||6 months||Click here for a low-res version of flyer or here for a high-res version.||October 31, 2013|
|If you refer a friend/family member who is not already a National Bank Direct Brokerage account holder to them, both you and your friend get a bonus of $100 each. The promotion code "FRIEND" must be used on the account application form. Read the details link for full terms and conditions. Note the maximum referral bonus per client is $1000.||$25,000||$100 referral bonus (referrer)|
$100 referee (your "friend")
|Payout occurs after 6 months||Share $200 with a Friend Promotion||October 31, 2013|
|Open a new account (TFSA, Margin or RRSP) and receive 30 days of commission-free trading and one month free of the US Advanced market data package. Use promo code ADVANTAGE13 when signing up. Offer is open to new clients only. There are a number of important conditions to qualify - be sure to read terms and conditions to the deal.||$25,000||30 days unlimited commission-free trading + 1 month free Advanced US market data package.||30 days||Advantage Promotion||October 31, 2013|
|Disnat isoffering new & existing clients $300 in commission credits which can be used for up to 6 months. To be eligible, new/existing clients need to deposit $50,000 into a Disnat account. You'll have to call 1 800 268-8471 and mention promo code Disnat300. See details link for more info.||$50,000||$300 commission credit||6 months||Disnat $300 Commission Credit Promo||December 31, 2013|
|If you refer a new client to BMO InvestorLine and they open an account with a)$50,000 - $249,999 or b)$250,000+ the referrer and the referee will both receive cash. The new account must be opened with the referral code specific to the referrer.||A) $50,000 - $249,000|
|A) You(referrer): $200; Your Friend(referee): $50|
B) You(referrer): $300; Your Friend: $100
|Payout occurs after 60 days (subject to conditions).||Refer-a-Friend terms and conditions can be located by logging into the InvestorLine panel under "account services" or by contacting BMO InvestorLine directly||December 31, 2013|
|Open a new account or upgrade an existing account with $100,000 and choose to receive either $250 cash back or 2000 Air Miles. Use Promo Code: BONUS250 to receive the cash back offer or BONUSAM (+ Air Miles Collector #) to receive the Air Miles offer. NOTE: There are lots of details/important conditions attached to this promotion. Be sure to read the terms and conditions carefully.||$100,000||$250 Cash Back OR|
2000 Air Miles
|Payout occurs after 6 months||Air Miles Promotion||September 30, 2013|
|Open a new account with Scotia iTrade and fund it with at least $100,000 to receive $150 cash back. Use code FALL2013 when signing up. The offer is open to new and existing clients. There are many terms and conditions, be sure to read the details link.||$100,000||$150 Cash Back||Payout occurs after June 30, 2014.||To learn more about the deal terms and conditions click here||November 25, 2013|
Transfer Fee Deals
|Company||Brief Description||Maximum Transfer Fee Coverage Amount||Deposit Amount for Transfer Fee Eligibility||Details Link||Deadline|
|Move your brokerage account to Questrade and they'll cover the transfer-out fee up to $150.||$150||$25,000||Transfer Fee Promo||none|
|Transfer $25,000 or more to RBC Direct Investing and they will pay up to $135 in transfer fees||$135||$25,000||Transfer Fee Rebate Details||none|
|Transfer $25,000 or more to a National Bank Direct Brokerage account and they will pay up to $135 plus taxes in transfer fees||$135||$25,000||Transfer Fee Rebate||none|
|Qtrade Investor will reimburse your transfer fee up to $125 when transferring a balance of $25,000 or more. For reimbursement, please mail or fax a copy of your statement from the transferring institution that shows the transfer charge to Qtrade Investor at 604.484.2627 and indicate your Qtrade Investor account number.||$125||$25,000||Transfer Fee Promo||none|
|Disnat is offering up to $150 to cover the cost of transfer fees from another institution. To be eligible, new/existing clients need to deposit $50,000 into a Disnat account. You'll have to call 1 800 268-8471 and mention promo code Disnat300. See details link for more info.||$150||$50,000||Disnat $300 Commission Credit Promo||December 31st, 2013|